Why did Van Dyke’s, a South Dakota supplier of equipment to animal trophy-makers and collectors and a subsidiary of Cabelas, chose Netconcepts to overhaul its website and ecommerce strategy?
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Web Development Email Marketing Testimonials
Netconcepts to run site for US taxidermy firm
Case Study: Van Dykes
- Online orders have increased over 500%
- Over a 350% increase in site Traffic
- 9,000 unique product pages indexed in Google
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Website Briefs and Specifications
So you’ve decided that your Web site needs an overhaul. Before you start work, however, you and your Web design firm need to do a bit of planning. Going off building a web site half-cocked is a sure fire recipe for disaster.
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Legal Risks of Doing Business Online
In the case of operating an online presence and the subsequent legal issues that follow, what you don’t know may very well hurt you. Operating in the virtual world entails the same - or potentially greater - legal risks as operating in the real world. These risks take many forms: copyright infringement, trademark infringement, copyright ownership, liability, breach of confidentiality, libel and slander, just to name a few.
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The Criteria Matrix
The Criteria Matrix will help you rate the mock-up designs and objectively choose the winning design from the group. Use the following Criteria Matrix as a starting point. Determine your criteria and the importance of each criterion (weighting factor), taking into account the goals and objectives of your site.
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Case Study: Wisconsin Manufacturers & Commerce
- Better newsletter tracking
- Maintained best practices
- Improved communications with members
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Case Study: Steve Spangler Science
- Revenue has doubled every quarter
- Website drives catalog readers to buy
- Blogging a sales success
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Permission Marketing
Building a trusting relationship with your Web site visitors starts with the common sense approach known as “permission marketing.” The idea behind permission marketing is to get the customer or prospect to volunteer to receive your email newsletters and special offers. This is also known as opt-in. These “hand-raisers” are a lot more likely to not only tolerate receiving your emails, but also to respond favorably to them.
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Don’t Let Spam Laws Kill Your E-mail Marketing: 7 Steps to Take Now to Gain Competitive Advantage
American Marketing Association webcast series — online
E-mail marketing is about to undergo a massive transformation due to both new California anti-spam legislation, which takes effect January 1st, and pending Nationwide legislation. The risks of non-compliance are significant - from $1,000 per e-mail up to $1 million per incident. You need to be prepared.
What you may not realize is that these changes also offer opportunities to gain competitive advantage in the marketplace.
Join Internet Marketing Expert Brian Klais, GravityMail’s Vice President of e-Business Services for an important and informative presentation covering:
- A laymen’s overview of the new spam laws in both California and Nationwide
- Important implications for marketers
- Strategies for complying and thriving in this new legal environment
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Staff speechless with delight!
“And of course Netconcepts can’t be beat when it comes to optimizing a site for high search engine placement.
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